Do You Follow · The membership

Make social media work for your business.

A membership for the owner doing social themselves, the marketer owning social as one of several jobs, and the social pro who wants to be an AI expert.

Join now · $49/month

Founding price until December 31, locked for as long as you stay. On January 1 it goes to $99 a month.

Rachel Jo Silver
Founded Love Stories TV 8 million followers Backed by Snap Sold the company
“It’s not often that a marketing employee feels like a celebrity. But most marketers aren’t Rachel Silver.”
Digiday
Watch this first

I built an 8 million follower business and sold it. Now I’m teaching you how.

I’m a growth, community, and content expert and an exited founder. I grew Love Stories TV to 30 million video views a month and millions of dollars in sales, and sold it. Now I build my businesses and social followings with a set of AI tools that lets me do the work of an entire team as just one person. Same strategies, new AI powered playbook.

Join now · $49/month

Yearly members get a free seat in my $500 workshop and a 1:1 call with me. Cancel anytime.

What you get

Learn how to grow your business with social media: without a big team or budget.

Join my membership to learn the systems and strategies I’ve used to grow the business I started and the businesses I’ve worked in using social media. Plus, the AI tools and skills that help you do it today without a big team or budget.

Use it

AI tools I’ve built for you

  • My Claude video editor. Drop in a raw talking-head recording, type “edit today’s video,” and get back a finished, captioned video ready to post.
  • Every other skill I’ve built: hooks, captions, scripts, the comment-to-email flow, the repost calendar. Plus every new one.
  • Short video lessons from me, released as each one is finished.
Get feedback

Me and the community

  • A live call with me every month: what’s working now, member post reviews, your questions
  • A private community of owners, marketers, and social pros doing the same work
  • Coming next: the Rachel bot, trained to review your posts the way I would
From the bootcamp

What members are saying

“I just had Claude build me a brand identity guide and used your advice to have it interview me and wow I love everything it came up with!! I created a fresh IG account and it helped me create two teaser posts for my podcast.”

LeanneBootcamp member

“I feel verrrrry behind with AI and I’m not great with tech-related tasks, but these directions were great and even I was able to follow them. Feeling excited!!!!”

MeredithBootcamp member

“Bootcamp has been amazing!!! It’s the formula we have needed to bring our mission to scale. Rachel keeps us on track and walks through everything with so much detail and clarity, answering all of our questions. Our weekly sessions are the highlight of my week.”

RaquelBootcamp member
270,000
Views in 48 hours

Member win! After implementing my 30-day repost rule, she reposted a video from months ago, and it brought in another 270,000 views and 400 new followers in 48 hours.

The proof

0 to 28,000 followers and 4M views

My best friend Katie is an estate planning attorney and the founder of Mitzi. A year ago she had never posted a video in her life, and she was nervous to start. I taught her how to use social media to build an engaged audience, which turned into an email list that became Mitzi customers.

Her videos now average 60,000+ views per post, using the exact AI system I teach in Do You Follow: the editing, the hooks, the captions, the posting calendar, and the funnel that turns a comment into an email address. At Love Stories TV that was a team of people. Now it’s just me and a set of saved skills.

Your business has real knowledge that people need, and there’s a system for turning that knowledge into attention, an email list, and customers.

28,000+
Followers, from zero
4M
Video views
200%
Of her course sales goal
In their own words

What people who’ve worked with me say

“I began my career in social media under Rachel, and I still use what she taught me every single day. She went beyond tactics, teaching me what ‘going viral’ truly means beyond the view count, as well as how to capture an audience’s attention and keep it.”

Ella WhitleySocial Media Coordinator, David’s Bridal

“I’ve worked with Rachel at two companies, Birchbox and Love Stories TV, and the thing she’s best at is her clarity. You can come to her with anything you’re stuck on: what you think you should be doing, where you’re sure you’re behind, why your revenue isn’t where you want it. She’ll cut through it and help you prioritize what’s worth your attention right now, and the angle you should be leading with. She’s direct and she doesn’t overcomplicate anything, which saves so much time. You can tell she has so much fun doing this, and she won’t make you feel behind for not already knowing this stuff!”

Juliette Dallas-FeeneyFractional Head of Brand & Marketing

“Rachel is always ahead of the curve of all things social, and a genius at tapping into what people are actually doing and seeking out in order to drive growth. She’s a rare mix of strategy, creative, and execution, and an asset to any business or founder.”

Mollie ChenCofounder of Birchbox, Head of Brand at The Anxious Generation, investor and advisor

“I learned so much working for Rachel Jo Silver, and many of those lessons have continued to shape how I approach social media today. She taught me the value of building strong content franchises, creating relevant, quick-turn content, and developing a strong and engaged social community. I also learned a great deal from her approach to team leadership and building a creative, collaborative environment. My time working with Rachel had a lasting impact on how I think about social strategy, content, and leadership.”

Kelly GallagherSocial Lead, Shopbop & Zappos
The price
  • My Claude video editor and every other AI skill I’ve built for you
  • My video lessons, released as each one is finished
  • The Rachel bot, coming to the member Discord
  • A live monthly session with me
  • The private member channel
  • My templates, plus every new skill I build
  • Every tool taught from scratch, start to finish
  • Yearly members: a free seat in my $500 workshop
  • Yearly members: a 1:1 call with me
$49/month

Founding price until December 31, locked for as long as you stay. Cancel anytime.

Come as the owner doing it yourself, the marketer who owns social alongside everything else, or the social pro who wants to be the AI expert on the team. You’ll leave with a system, not just more tools.

Join now · $49/month
Questions I get
“I don’t have time.”
You don’t need a content team or a full day every week. We’ll focus on the few decisions and repeatable actions that make posting easier: what to make, what footage to get, what to do with it, and what to repeat next week.
“I’ve never used AI.” Or: “I use ChatGPT, not Claude.”
Both fine. I teach every tool from scratch, and you bring whichever AI you already use. I’ll show you my setup, you build yours in yours. You’ll leave week one with your AI already knowing your business.
“The people I work with are nervous to be on camera.”
I get it. You don’t have to be the person on camera to join. But if the people whose knowledge should be the content are nervous, I’ll show you how to make it feel manageable, what to ask them to film, and how to build a system around the footage they can actually give you. I taught all of this to my best friend Katie, who had never posted a video in her life.
“I work in a regulated industry.”
Law, medicine, insurance, therapy, finance: you can still grow on social. We’ll set rules for what AI drafts and what you approve, and build content around the questions your clients already ask.
“Can my company pay for this?”
Yes. Lots of members use a learning budget. And if you’re buying for a team, it’s five seats for $2,500 a year. Email me and I’ll set it up.

Join Do You Follow.

You already know more than you’re currently turning into content.

Let’s turn that knowledge into a social system you can actually run.

Join now · $49/month

Yearly members get a free seat in my $500 workshop and a 1:1 call with me. Cancel anytime.

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Private team training

Five seats for $2,500 a year, or a private training for your team.

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